MEOPet tracker
PRODUCT GUIDE · HELP AT EVERY STEP

Your first useful alert starts here.

MEO safety brings pet profiles, location and alerts into one calm service. This guide shows the product today and the three-minute setup that opens with active trackers.

Product view

Example: Oscar at home

Tracker service pending
DOWNLOADABLE GUIDES

Keep the answer at hand.

A practical family manual for the moment you need it, available in nineteen languages.

What MEO safety is for

Four everyday answers, without a cluttered dashboard.

Find the latest location

See the tracker’s last trusted position, its timestamp and accuracy on one Benelux map.

Understand the alert

With active tracker service, know when a pet enters or leaves a safe zone, when the battery is low or when a tracker goes offline.

Manage every pet

Switch between Oscar and Luna, then add pets and supported devices without creating another account.

Keep access under control

Invite trusted family members to the household view. The household creator can revoke their access at any time.

THE SHORTEST PATH TO VALUE

Profile. Scan. Ready.

When tracker service is active, a veterinarian or reseller can assist with first activation. Only the signed-in household creator can authorise pairing or replacement.

  1. Open the pet record

    The household creator opens the pet profile on the computer. A veterinarian or reseller can assist, and a clear photo makes the pet easy to recognise.

  2. Scan with the smartphone

    While the creator remains signed in, tap Scan QR code and scan the code printed inside the MEO safety box.

  3. See the automatic confirmation

    The scan updates the pet record. The computer shows a large check and the tracker status without a manual refresh.

  4. Replace the tracker when needed

    The household creator can open the same pet profile and choose Replace tracker. The previous tracker remains in the archived history.

Computer, smartphone and tracker - one calm handoff

The creator’s signed-in pet record stays open on the computer while the smartphone scans the MEO safety tracker, with help from a veterinarian or reseller when useful.

Creator’s computerPet record open and authorised
SmartphoneScans the QR code inside the box
MEO safety trackerAppears on the record automatically

When the service is active and the check appears, the activation time and who completed it are saved on the pet profile.

?

If setup pauses, MEO safety explains why

The setup screen distinguishes “waiting for location”, “waiting for connection”, “code not recognised” and “already paired”. Your progress stays saved, and support sees only the setup details you choose to share.

Your tracker, made simple

Three clear signals tell you that everything is ready and when action is useful.

Simple pairing

Scan the QR code inside the box once. A clear confirmation tells you when the tracker is linked to the right pet.

A status you can trust

See the latest update, connection and battery in one place. If the tracker is unavailable, MEO safety shows the last known location and time.

Alerts that help

MEO safety tells you what changed and what to do next, without exposing raw device readings.

Asking “Where is Oscar?” through WhatsApp

A future MEO safety Assistant is planned to give a clear, privacy-safe answer without exposing sensitive details.

Ask the question“Where is Oscar?”
Confirm it is youOnly trusted household members continue
Check the latest updateMEO safety checks Oscar’s last known status
Open the protected resultSee the time and a secure map link

Know the limits

30 CLEAR ANSWERS

Frequently asked questions

Choose the right topic first. Then open only the answer you need.

Frequently asked questions

What is MEO Safety?

MEO Safety is a connected location service for dogs and cats. The MEO Tracker Pet V2 combines satellite positioning, mobile connectivity and the MEO application to help families locate their pet, create safety zones and receive an alert when the pet leaves a defined area.

Why create another pet tracker?

Many solutions are either dependent on nearby phones, complicated to configure, bulky or unclear about recurring costs. MEO focuses on a simple European service, an easy activation process, a compact collar-mounted tracker and an interface designed for people who want reassurance without having to understand the technology behind it.

Can MEO reduce the anxiety of losing a pet?

Losing sight of a pet can trigger panic and a feeling of helplessness. MEO cannot remove every risk, but it turns uncertainty into concrete actions: open the map, view the latest known position, check the connection and start searching. Safety-zone alerts can also warn the family before the absence is noticed much later.

What has been designed specifically for seniors?

We paid particular attention to people who are uncomfortable with technology. MEO uses guided QR activation, a clear map centred on the pet, readable information, a limited number of essential actions and no complex Bluetooth pairing. The service is being prepared in eight languages, with human support available when assistance is needed.

Why not simply use an Apple AirTag?

An AirTag can be useful and affordable, but it mainly relies on nearby compatible Apple devices to relay its position. MEO is designed to use its own GNSS positioning and LTE-M/NB-IoT mobile connection. This makes it more suitable for following a moving animal in areas where no compatible phone is close by. Both products have different purposes and limitations.

Does MEO guarantee that my pet will never be lost?

No tracker can provide that guarantee. A collar can be removed, a battery can become empty, satellite reception can be blocked and mobile coverage can be unavailable. MEO is an additional safety tool that improves the chances of reacting and searching effectively; it does not replace identification, a microchip, a secure collar or responsible supervision.

How does the tracker work?

The tracker calculates its position using GNSS satellites and sends location data through an integrated mobile connection to the MEO platform. The application then displays the latest available position on a map and manages safety-zone alerts. When satellite positioning is unavailable, network-based information may provide a less precise indication.

How do safety zones and alerts work?

The user defines an area around a home or another familiar place. MEO compares new positions with that area and sends a notification when the tracker is detected outside it. An alert is not instantaneous to the second: its timing depends on the update interval, satellite reception and mobile connectivity.

How accurate is the location? Does it work indoors?

GNSS is generally most accurate outdoors with a clear view of the sky. Buildings, roofs, dense vegetation, urban streets and indoor spaces can reduce accuracy or prevent a satellite fix. In those situations, MEO may show the last reliable position or a broader network-based estimate. We will not advertise a fixed accuracy that cannot be guaranteed everywhere.

Where will MEO work?

The first version is designed for Belgium and wider European use through LTE-M/NB-IoT roaming. Actual service depends on the local operator, supported radio bands and available coverage. A detailed coverage list will be published before delivery. Remote areas, underground locations and some buildings may have limited or no service.

How often is the position updated?

The target normal mode uses energy-efficient periodic updates, with approximately one scheduled connection per hour. If a pet is missing, a search mode is intended to request more frequent updates. Increased frequency uses more battery and still depends on satellite and mobile availability. Final intervals will be confirmed after real-world testing.

Will the battery really last seven days?

Seven days or more is our target for normal use, not a promise that applies to every situation. Battery life varies with signal quality, movement, temperature, update frequency and time spent in search mode. We will publish measured results from the final prototypes and clearly state the test conditions before shipping.

How is the tracker charged?

The tracker is designed to use a magnetic pogo-pin charger, avoiding an open connector that could weaken water resistance. The charger will be included with tracker rewards. Final charging time will be published after battery and thermal validation. The application will display the battery level so the user can recharge before it becomes critical.

What are the size and weight? Is it suitable for cats?

The current target is approximately 43 × 22 × 14 mm and 30-35 g, subject to final engineering and certification. It is intended for dogs and many adult cats, but may not be suitable for kittens or very small animals. We will publish a minimum recommended animal size and collar compatibility guide after comfort and attachment tests.

Will it fit every collar?

The tracker is mounted lengthwise, parallel to the collar, so that it does not hang below it. A flexible external attachment is being developed for common nylon, leather and similar collars. “Universal” cannot mean every possible width and thickness, so exact compatible dimensions and fitting instructions will be published before delivery.

Is the tracker waterproof?

The design target is IP67, to be verified under IEC 60529. This is intended to protect against rain, splashes, dust and brief accidental immersion under the conditions of the standard. It does not make the tracker suitable for diving, prolonged swimming, salt water, high-pressure jets or use as a chew toy.

Why is there no Bluetooth?

We deliberately removed Bluetooth from the simplest version. It avoids a second pairing process, reduces software complexity and makes activation easier, especially for less technical users. MEO communicates through its mobile connection. This choice also means it does not offer Bluetooth proximity finding when mobile and satellite signals are unavailable.

Does it contain a SIM card, and is a subscription required?

The tracker is designed with an integrated eSIM, so the user does not need to buy or insert a phone SIM. A subscription is required to pay for mobile data, the platform, maps, alerts, infrastructure and support. Campaign tracker rewards are planned to include three months of Standard service; the planned price afterwards is €9.99 per month. Final terms will be stated on each reward.

How are the tracker and subscription activated?

Activation is designed around two guided QR scans: one identifies the pet or subscription, and the other identifies the tracker in its box. MEO then links them securely without requiring manual entry of long technical numbers. The process will include clear visual feedback, confirmation and assistance if either code is missing or scanned in the wrong order.

Which application and languages will be available?

MEO is built around a mobile-friendly application and web platform with road and satellite map views, safety zones, alerts, battery information and location history. The platform is being prepared in eight European languages. The final list of supported devices, browsers and languages will be confirmed before delivery.

How will location and personal data be protected?

Location data is sensitive. MEO is being designed for GDPR compliance, data minimisation and controlled access through the user account and authorised people. The privacy notice will explain what is collected, why it is needed, how long it is kept and how users can exercise their rights. We will not sell individual location histories for advertising.

Can MEO be used to listen to or secretly monitor people?

No. The MEO Tracker Pet V2 is designed for animal location and does not require a microphone or camera. It is not intended for covert tracking of people, employees or vehicles. Users must respect privacy laws and obtain any consent required when location access is shared with family members or carers.

Is MEO a health or veterinary device?

No. MEO is a safety and location service, not a medical or veterinary diagnostic device. Future activity indicators such as steps, distance or daily goals may help owners observe routines, but they cannot diagnose illness or replace advice from a veterinarian. Any unusual behaviour or health concern should be discussed with a qualified professional.

Which certifications and compliance checks are planned?

MEO is not yet certified. Before sale, the final tracker will undergo the EU conformity work required for CE marking under the Radio Equipment Directive, including relevant radio, electromagnetic compatibility, electrical safety and exposure assessments. We also target RoHS, REACH, WEEE and EU battery compliance, UN 38.3 transport documentation and IP67 verification.

Is MEO made in Belgium?

The product, platform, user experience and technical architecture are designed and managed in Belgium. Electronic components and specialist manufacturing may come from qualified international partners. We will describe the final supply chain honestly and will not use “made in Belgium” unless the completed production process legally supports that claim.

What is being done about environmental impact and the battery?

Our priorities are long useful life, low-energy operation, recyclable packaging, a production quantity linked to real demand and responsible collection of electronic equipment and batteries. A sealed battery helps water resistance but is not intended for user replacement. We are studying a controlled service route for battery or device replacement and end-of-life collection.

Why use crowdfunding, and what will the funds pay for?

The application, platform and MEO Gateway are already largely developed. The campaign funds the expensive transition from a working project to a deliverable product: final electronics and firmware, prototypes, enclosure and tooling, laboratory tests, European conformity work, the first production batch, charging accessories, packaging and logistics.

When will rewards be delivered, and what if the project is delayed?

The delivery estimate shown with each reward is based on prototype validation, tooling, component availability, certification and production. Hardware projects can be delayed by a failed test or supply issue. If that happens, we will explain the cause, the corrective action and the revised schedule. We will not ship a product before completing the required safety and conformity checks.

What happens if the campaign target is not reached? What support will be available?

Ulule applies an all-or-nothing model: if the minimum target is not reached, contributions are returned under Ulule’s rules and the planned production is not launched through this campaign. If the campaign succeeds, backers will receive regular updates. Product assistance, activation guidance and the applicable consumer guarantees will be provided before and after delivery.

Who is behind MEO Safety?

MEO Safety is led by Gilles Capelluto with Eddy Chahed, Jean-Cédric Bienfait and Bipin Fultariya. The team brings together product design, software, electronics and industrialisation experience. Beyond the technology, we share one belief: an animal is part of the family, and finding it quickly should not require its owner to be a technology expert.